Cox Motor Group, a leading UK based car dealership chain, was facing huge challenges in terms of managing their highly de-centralized data scattered across various systems and multiple locations. The challenge was particularly severe in their used car business, where increased competition and valuable cash flow tied up in used car stock meant that they needed to quickly digitise data and make used cars available across multiple online channels including desktop, mobile and tablet. The effort required to aggregate and maintain vast amount of scattered data only compounded the problem further.
We were approached by the business owners to conceptualise and build a new technology solution, which would lead to increased sales, decreased inventory, augmented online visibility and improved after-sales customer service.
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